Barton, D. & Hamilton, M. (1998). Local literacies: Reading and writing in one community. London: Routledge.I've only just begun reading Local literacies, but it's already a fascinating read. Even though I adore living and studying in the USA, and it's something I've strived for for a long time, reading about community and literacy practices in a British city is like wrapping myself in a warm blanket. Even though Lancaster is a world away from the city I come from in England - Bristol (North West vs South West), I noted a lot of similarities between the "visual literacy environment" that the authors describe in Lancaster (p. 40).
As I said, I have only just begun to scratch the surface with this text, but the idea of a "visual literacy environment" is one I'd like to discuss this week. As a 'highly literate' person I take reading and writing for granted on a daily basis. How often have I passed signs that say thinks like "don't touch - wet paint", and I don't give them a second thought...I simply don't touch the wet wall. But what of people who can't read the signs? How frustrating must that be? Even people who can't read are aware of literacy practices such as putting warning signs and messages on pieces of paper; they know there's a message there they're supposed to pick up on, but they cannot read it.
On page 40 the authors describe a variety of visual literacies in and around the city of Lancaster. As I read those descriptions, it occurred to me that many of those same signs and symbols appear around Bristol, but I have become de-sensitized to them. For instance, recently in my home town, a sign was placed on the way into town claiming "Keynsham: Historic Market Town". This sign was scoffed at by most of the residents who know the town to be far from an idyllic "historic market town", but since that initial reaction, it has just become part of the visual literacy environment that we each ignore. But what of the deeper meaning of signs like this? The authors explain how these kinds of literacy practices in and around a town illustrate "commercial...entertainment...political campaigning...information [or]...legal" intentions.(p. 41). This is a sign put up by those in "authority" to try and get more business into the town, they do not represent the local community's view of the town.Local people and communities do make there mark though, as the authors remind us, with activities like posters and graffiti. In my youth, I remember lots of old, ripped posters around Bristol, but I'm not sure if they're still there - has the authority stamped their mark and taken these community and political voices away, or do I just not notice them anymore? Graffiti is a fascinating literacy in Bristol. It's long been a literacy that young people and those whose voices are often choked by the authorities have utilised to get their point across. I can think of specific bridges and structures that have had activist messages sprayed on them for years.....but then came Banksy.
Banksy started his days defacing buildings around Bristol with graffiti that made statements about society that the local youth could identify with - I think it was quite anti-authoritarian. I think in the beginning the local council tried to remove his work, as they did with all graffiti in the city, but then Banksy became famous. No one ever sees Banksy spraying his murals, and with some media help he recently became an acclaimed 'artist' and his work is now highly valued (both in prestige and monetary value) all over the world - local council's can no longer remove Banksy's work because it adds value to the buildings that he's chosen to spray. This is an interesting case of a particular literacy practice morphing from one thing to another. Graffiti, traditionally a literacy practice of the oppressed, has suddenly become something that the elite has taken as its own and turned into a literacy practice they accept.
However, there's a deep irony here. I recently heard on the radio that a number of people were in uproar because a graffiti artist had painted a design over a Banksy mural!!! The council calmed people by explaining that they would, of course, remove this terrible graffiti as soon as possible and strive to keep the Banksy 'art' in tact.I may have digressed somewhat here (what's new?!), but my point is that there are a variety of literacy events and practices going on all around us in our daily environments, yet we have our eyes closed to them. Each of these literacy practices has social, cultural, and historical dimensions and it's fascinating to begin to open our eyes and not only identify our own "visual literacy environment", but also to consider what it tells us about whose interests are being represented.
A Banksy Mural in Bristol, England